Press Release – 04^th June 2011

The decision to do business with one company over another still depends on the strength of the local relationship.

The hottest word in the travel business today is “Outsourcing” and “Representation” and for this, the set up needs to have an extensive network, sales strategies, proven sales performances, excellent communication and PR net work, and deliver the revenues. Wise outsourcing, however, can provide a number of long-term benefits.

“We would be providing tourism marketing, representation and consultancy to international and national travel, hotel chains, airlines and tourism organisations, seeking business support from India to their destinations, with effective costing and total professionalism. We would create great awareness for such organisations and enhance their businesses from India. N A F A expects to represent up to ten clients, in the first year of the operation”, said SHAIKH RAHMATULLAH - Director.

The UNWTO predicts that India will account for 50 million outbound tourists by 2020 and the total outbound spending will cross the US$ 28 billion mark in 2020.

N A F A – Travel Consultancy, opened their Office in Mumbai – India, from 01 June 2011, to cater and service the travel, tourism and hospitality clientele in the national and international markets. The salient features of N A F A – Travel Consultancy are:

-	N A F A is the leading specialist from India, offering travel and tourism marketing and consultancy.
-	N A F A advises on tourism, leisure and hospitality, delivered by our experienced team of industry and communications professionals.
-	N A F A believes that the strength of a marketing and communication strategy lies in its alignment with the business strategy.
-	N A F A’s core operations inmates from Mumbai – Maharashtra and Western India, with contacts throughout India.

SHAIKH RAHMATULLAH, an astute professional with 33 years of experience in Travel Business Development, Sales & Marketing in Travel & Tour Operations, Off-line Airlines namely U. S. Airways, America West Airlines, bmi British Midland and Aero Mexico, Cruise Industry Sales & Promotion, Hospitality & Client Relationship Management, within Travel Industry. Handled marketing International Hotel Groups from South Africa, Thailand, Malaysia, Morocco and UK into the Middle East markets, has joined as the Director. His exceptional tourism representation and marketing performance is well recognised in travel, tourism and hospitality industries.